9 of the best typography tools for designers | Webflow Blog (2024)

As more and more designers adopt a content-first approach, designing the right typographic system for your website becomes even more important.

Typography is the style, arrangement, and appearance of text. So it’s not just the font you use, but also the size of the text, length of content, and style (like color, italics, etc).

This means that we designers should not only understand the ins and outs of typography, but also take advantage of the many typographic tools available.

Here are a few of my favorites you’re sure to love.

1. Educate yourself with Typekit Practice

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You can teach yourself about type in all kinds of ways, but Typekit Practice has always been one of my favorites.

I’m a big fan of Typekit (especially since it’s so easy to use your Typekit fonts in Webflow) and the lessons they provide here are just as effective as they are easy to get through. It’s my go-to for both education and practice, since you can try your hand at many of their lessons on CodePen.

2. Identify that font with FontFace Ninja

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Have you ever been on a site and wondered, “Wow, what font is this?!” While you can dig through Chrome Dev Tools (by right clicking and choosing Inspect Element) to find out, there’s a much easier way.

The FontFace Ninja Chrome lets you identify the font family, weight, and even the font size used anywhere on a site — all by hovering.

3. Discover new fonts through Hoefler&Co.

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The Hoefler&Co. font foundry boasts some of my favorite fonts on the web. Their Discover.typography site offers a great place for discovering new fonts (and layout ideas) via beautiful typesetting experiments.

4. Find the perfect font with Typewolf

Picking the perfect font for your next project can be a huge challenge. It takes a lot of thought and, often, a bit of trial and error.

Typewolf is an incredible resource for designers who want to see how real type performs on a site, as opposed to the age-old “The quick brown fox jumps over the lazy dog.” Check out font recommendations and lists, sites with inspiring uses of type, and more.

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5. Pair your fonts with Font Flame

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While there are exceptions, most websites feature at least two fonts: one for headings and callouts, and another for body text. Picking the right pairing is super important, since they need to complement each other to create a good reading experience. Font Flame is a Tinder-like tool that lets you match fonts with ease and see them together before trying them out.

6. Get your type hierarchy right with Modular Scale

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Once you’ve nailed your font pairing, it’s time to start considering your hierarchy — the size relationships between different heading levels and body text. A well-considered hierarchy helps people understands the relationships between different types of content on your site, greatly improving the reading experience.

Over hundreds of years, typographers have developed a range of ratios between type sizes, many based on music. Calculating how these ratios play out across your headings can take a bit of math — or you can just use Tim Brown’s amazingModular Scale, which automatically generates a classical type hierarchy from your base font size (body text) and a scale.

7. Tap into emotions with Emotypes

Your font choice plays a key role in the message you send and tone you set for your site. Emotype makes it easy to select fonts based on the emotions you want to convey on your website. Fonts are hand selected and sorted into four groups of emotions: confident, welcoming, unique, and neutral.

Go ahead, get into the font feels:

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8. Map out font pairings with IDEO’s Font Map

It’s common for designers to fall back on age-old, reliable font pairings. However, original font pairings are becoming a surefire way to distinguish your site and brand.

IDEO Font Map started as an experiment in the world of fonts with machine learning and has evolved into a helpful tool for creating unusual and unique font pairings. IDEO’s Font Map, created by Kevin Ho, allows you to see relationships across more than 750 web fonts.

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9. FontJoy

FontJoy, like IDEO’s Font Map, applies machine learning to font pairing. This tool specializes in finding contrasting yet complimentary typefaces to produce beautiful and unexpected combinations.

Whether you’re a design vet, newbie, or typography nerd, you’ll have fun playing around with headline, introduction, and body text font combinations.

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There are so many amazing typography tools out there, we know we’re leaving out a ton. Tell us your favorite type tools in the comments below!

9 of the best typography tools for designers | Webflow Blog (2024)

FAQs

Which software is commonly used for creating typography designs? ›

Adobe Illustrator

It offers many typography tools and is commonly used for creating logos, branding materials, and typographic designs that require precise control over letterforms. Pros: A library of typographic controls and vector editing capabilities.

What typography to use for website? ›

The best font for websites depends on the purpose of the website and the target audience. However, some popular and well-regarded fonts for websites include Helvetica, Arial, Georgia, Tahoma and Roboto. Arial is another popular sans-serif font that is similar to Helvetica.

Why is Poppins a good font? ›

Readability Reigns Supreme: In the digital world, content clarity is king. Poppins excels in this arena, boasting clear letterforms and ample spacing, even at smaller sizes. This makes it perfect for mobile applications and websites where screen real estate is precious.

What is an example of typography? ›

Other examples of typography include: Comic Sans - This sans-serif typeface was created in 1994 by Microsoft. It was specifically meant to be easy to read, which is why it is used extensively by educators, especially for children. Helvetica - This typography was deliberately designed to impress.

What software do most graphic designers use? ›

Photoshop, Sketch, Illustrator, InDesign, and After Effects are among the best software for graphic design.
  • Photoshop. Photoshop is a graphic editor that is best used for image editing. ...
  • Sketch. Sketch is a vector-based tool available on Mac and focuses on web, app, and interface design. ...
  • Illustrator. ...
  • InDesign. ...
  • After Effects.

What is the 3 font rule? ›

In general, you should only use a maximum of three fonts per design: the title, the subhead, and the body of the text. You get an exception if your design text is long.

What is the best font size for a blog post? ›

Body text - Font sizes should be around 16px to 18px for legibility (or 1.6rem to 1.8rem using our sizing rules mentioned above). Keep in mind that more expressive typefaces may be less legible, so if you can afford to go a bit larger, then, even 21px can be pleasant to read.

What is the most professional font for a website? ›

Source Sans Pro is one of the best fonts for web design because it was specifically designed for maximum legibility and readability on the web. This sans serif font has clear and concise letterforms that make it skimmable.

What is the number one font style? ›

Helvetica

Helvetica, it's safe to presume, is the most popular and widely used font in the world.

How do designers use typography? ›

Typography has two main purposes in graphic design. The first is to promote legibility, and the second is to help communicate the messaging, tone, and sentiment of a design piece. Another function of typography revolves around aesthetics. We're drawn to visually attractive designs that are clean and easy on the eyes.

What is typography for beginners? ›

Typography is the art of arranging letters and text in a way that makes the copy legible, clear, and visually appealing to the reader. It involves font style, appearance, and structure, which aims to elicit certain emotions and convey specific messages. In short, typography is what brings the text to life.

What is the difference between typography and font? ›

Fonts can be installed on computers or embedded within digital documents to ensure consistent rendering across different devices and platforms. To summarize, typography is the art of arranging type to create effective communication.

What app to use for typography? ›

Fontest is a developer and typography tool that helps you quickly preview how your favorite fonts are rendered on Android. Includes six high quality free fonts.

What is used for typography? ›

This is because typography uses fonts, letter spacing, layout styles and other design elements to bring attention to messages, articles, headlines and other content. As an example, typography can be used to make different parts of text blocks stand out with the main content.

How do you create typography InDesign system? ›

Here are a few key areas you'll want to think through.
  1. Choosing typefaces. There are many considerations when choosing typefaces, especially for use on-screen. ...
  2. Choosing font-weights and styles. ...
  3. Font sizes, line-heights, and responsiveness. ...
  4. Here are a few typography deep-dive guides to get you started:

What is typography used for InDesign? ›

Typography has two main purposes in graphic design. The first is to promote legibility, and the second is to help communicate the messaging, tone, and sentiment of a design piece. Another function of typography revolves around aesthetics. We're drawn to visually attractive designs that are clean and easy on the eyes.

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